1. About These Terms

These terms and conditions (“Terms”) govern your access to and use of all products and services provided by Big Berri Limited, a company registered in England and Wales (Company Number: 16562429), trading as “BigBerri” and “Writford”, with its principal place of business in Manchester, UK.

By accessing or using any of our services, you confirm that you have read, understood, and agree to be bound by these Terms. If you do not agree to these Terms, you must not use our services.

These Terms constitute a legally binding agreement between you (“User”, “you”, “your”) and Big Berri Limited (“we”, “us”, “our”, “the Company”).

2. Services Covered

These Terms apply to all products and services offered by Big Berri Limited, including but not limited to:

• BigBerri Website (bigberri.com) — our company website and all content published on it.
• Writford (writford.co.uk) — our AI-powered legal research SaaS platform, offered on a subscription and token-based model.
• WebMCP Plugin — our WordPress plugin that enables AI-agent integration for websites.
• Chat Agents — custom AI chatbot development and deployment services.
• AI SEO and AI Ranking — AI-driven search engine optimisation and content ranking services.
• Web Development — custom website and application development services.
• Consulting Services — technology consulting and advisory services.

Additional or product-specific terms may apply to individual services and will be presented to you at the time of purchase or sign-up.

3. Intellectual Property

All intellectual property rights in our services, including but not limited to software, source code, tools, algorithms, designs, branding, logos, documentation and content, are and shall remain the exclusive property of Big Berri Limited or its licensors.

Unless explicitly agreed otherwise in a separate written agreement:

• All code, tools, frameworks and reusable components developed by Big Berri Limited remain our property, even when created as part of a client engagement.
• Client-specific deliverables (such as bespoke applications or configurations) are licensed to the client upon full payment, unless a separate IP assignment agreement is in place.
• You may not reproduce, distribute, modify, create derivative works from, or reverse engineer any of our proprietary materials without prior written consent.

All trademarks, service marks and trade names, including “BigBerri”, “Writford” and “WebMCP”, are the property of Big Berri Limited.

4. User Accounts

Certain services, including Writford, require you to create a user account. When creating an account, you agree to:

• Provide accurate, current and complete information during registration.
• Maintain and promptly update your account information to keep it accurate.
• Keep your login credentials confidential and not share them with any third party.
• Accept responsibility for all activities that occur under your account.
• Notify us immediately at info@bigberri.com if you become aware of any unauthorised access or security breach.

We reserve the right to suspend or terminate any account that we reasonably believe has been compromised, is being used in violation of these Terms, or has been inactive for an extended period.

5. Acceptable Use

You agree to use our services only for lawful purposes and in accordance with these Terms. You must not:

• Use our services for any illegal, fraudulent, or harmful activity.
• Attempt to reverse engineer, decompile, disassemble, or otherwise derive the source code of any software or algorithm used in our services.
• Circumvent, disable, or interfere with any security features, rate limits, or access controls.
• Use automated scripts, bots, or scrapers to access our services without prior written permission.
• Transmit any malicious code, viruses, or harmful data through our platforms.
• Impersonate any person or entity, or misrepresent your affiliation with any person or entity.
• Resell, sublicense, or redistribute access to our services without our express written consent.
• Use AI-generated outputs from our services to create misleading or deceptive content.

We reserve the right to investigate and take appropriate action, including suspending or terminating your access, if we believe you have violated these terms.

6. SaaS-Specific Terms

The following terms apply specifically to our SaaS products, including Writford:

• Subscription model — access to Writford and other SaaS products is provided on a recurring subscription basis (monthly or annual), as selected at the time of purchase.
• Token-based pricing — certain features and AI operations consume tokens. Token allocations are determined by your subscription plan and any additional token purchases.
• Usage limits — each plan includes defined usage limits (tokens, API calls, storage). Exceeding these limits may result in reduced functionality, additional charges, or a requirement to upgrade your plan.
• Service availability — we aim to maintain high availability but do not guarantee uninterrupted access. Scheduled maintenance will be communicated in advance where possible.
• Data ownership — you retain ownership of all data you upload to or generate through our SaaS platforms. We do not claim ownership over your content.

7. Service Delivery (Custom Development and Consulting)

For custom development, Chat Agents, web development and consulting engagements:

• Project scope, deliverables, timelines and costs will be agreed in writing before work commences (via a statement of work, proposal, or email confirmation).
• Work is typically delivered in milestones. Each milestone is subject to your review and approval before we proceed to the next stage.
• Changes to the agreed scope may result in adjustments to timeline and cost, which will be communicated and agreed in writing.
• We will use commercially reasonable efforts to meet agreed timelines, but delivery dates are estimates unless explicitly guaranteed in the statement of work.
• Final deliverables are deemed accepted if no objection is raised within 14 days of delivery.

8. Payment

All prices are quoted and payable in British Pounds Sterling (GBP) unless otherwise agreed in writing.

• Payment processor — all payments are securely processed through Stripe. We do not store your full payment card details on our servers.
• Subscription billing — subscriptions are billed in advance on a recurring basis (monthly or annual). Your subscription will automatically renew unless cancelled before the next billing date.
• Custom projects — invoiced according to the payment schedule agreed in the statement of work, typically on a milestone basis.
• Late payments — we reserve the right to charge interest on overdue invoices at 4% above the Bank of England base rate, in accordance with the Late Payment of Commercial Debts (Interest) Act 1998.
• VAT — all prices are exclusive of VAT unless stated otherwise. VAT will be applied where applicable at the prevailing UK rate.

9. Limitation of Liability

To the maximum extent permitted by the laws of England and Wales:

• Our total aggregate liability to you for any and all claims arising out of or in connection with these Terms or your use of our services shall not exceed the total fees paid by you to Big Berri Limited in the 12 months immediately preceding the event giving rise to the claim.
• We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, loss of revenue, loss of data, loss of business opportunity, or business interruption.
• AI-generated outputs provided through Writford, Chat Agents or any other service are for informational purposes only and do not constitute legal, financial, or professional advice. You are solely responsible for verifying and acting upon any AI-generated content.
• We provide our services “as is” and “as available”. We make no warranties or representations, express or implied, regarding the accuracy, completeness, or fitness for a particular purpose of our services.

Nothing in these Terms excludes or limits our liability for death or personal injury caused by our negligence, fraud or fraudulent misrepresentation, or any other liability that cannot be excluded or limited under the laws of England and Wales.

10. Termination

Either party may terminate the use of services as follows:

• By you — you may cancel your subscription or stop using our services at any time. For subscriptions, cancellation takes effect at the end of the current billing period.
• By us — we may suspend or terminate your access immediately if you breach these Terms, fail to pay outstanding invoices, or engage in conduct that we reasonably consider to be harmful to our services or other users.
• Effect of termination — upon termination, your right to access our services ceases immediately (or at the end of the billing period for subscriptions). We will retain your data for a reasonable period (as set out in our Privacy Policy) to allow you to export it, after which it will be permanently deleted.
• Data export — you may request an export of your data prior to termination by contacting us at info@bigberri.com.

Termination does not affect any rights or obligations that have accrued before the termination date, including payment obligations for services already delivered.

11. Governing Law

These Terms shall be governed by and construed in accordance with the laws of England and Wales. Any disputes arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of England and Wales.

If any provision of these Terms is found to be invalid or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect.

12. Changes to These Terms

We reserve the right to update or modify these Terms at any time. Where changes are material, we will provide at least 30 days' notice before the changes take effect, by email or by posting a prominent notice on our website.

Your continued use of our services after the updated Terms take effect constitutes your acceptance of the changes. If you do not agree to the updated Terms, you must stop using our services before the changes come into effect.