The Web Has Changed. Most Websites Have Not.
AI agents browse websites. AI search tools read and cite content. ChatGPT and Perplexity answer questions using information from business sites.
A website built without AI in mind is increasingly invisible to a significant portion of its potential audience. Manchester businesses that understand this are pulling ahead.
What Makes a Website AI-Ready?
1. AI Bot Accessibility
Your robots.txt must allow AI crawlers — GPTBot, Claude-Web, PerplexityBot, Google-Extended. Many UK websites accidentally block all bots.
2. Structured Data (JSON-LD)
Schema markup tells AI tools who you are, what you sell, where you are. Without it, AI tools guess — often incorrectly.
3. Semantic HTML Structure
Proper heading hierarchy and logical content structure. AI models read your site like a document.
4. Fast Core Web Vitals
AI tools deprioritise slow, unstable sites. Performance is both a user experience and AI visibility issue.
5. Question-Answer Content Patterns
FAQ pages and structured guides are significantly more likely to be cited in AI responses.
6. LLM.txt File
An emerging standard that helps AI tools understand your site's content hierarchy — the AI equivalent of a sitemap.
The Tech Stack That Delivers
Every BigBerri website uses:
- •Next.js 15 + React 19 — gold standard for modern web applications
- •TypeScript — type-safe, maintainable code
- •Tailwind CSS — clean HTML output AI tools can parse easily
- •Structured Data as Standard — every page ships with appropriate JSON-LD schema
- •Vercel Deployment — edge network for fast UK load times
What You Should Expect From a Manchester Web Developer
- •Performance: 90+ Lighthouse score on mobile and desktop
- •SEO: Comprehensive metadata, sitemap, robots.txt
- •AI Readiness: AI bot access, JSON-LD schema, semantic structure
- •Accessibility: WCAG 2.2 AA as a baseline
- •Fixed price, on-time delivery
Book a free discovery call to discuss your web project.
Frequently Asked Questions
How long does a website project take with BigBerri?
Marketing websites take 4–6 weeks. Web applications take 6–12 weeks. Fixed timeline agreed upfront.
Do you build e-commerce websites?
Yes. We build custom e-commerce solutions with Next.js and Shopify integrations, all AI-ready.
What makes a BigBerri website different?
Every site is AI-agent ready from day one — structured data, correct robots.txt for AI bots, semantic HTML, and GEO optimisation as standard.